Privacy Policy
Last updated: April 2026
1. Who we are
UpRate.io is a product operated by Eleven Internet Ltd (“blimpp”, “we”, “us”), a company registered in England and Wales (company number [TBC]), with its registered office at [TBC], United Kingdom. This privacy policy explains how we collect, use, and protect your personal data when you visit uprate.io or engage with our services. For any questions about this policy, contact us at harpal@blimpp.com.
2. What data we collect
We collect the following categories of personal data:
Information you provide directly
- Your name, work email address, company name, and competitor names when you submit the teardown request form
- Any additional information you provide in email correspondence with us
Information collected automatically
- Technical data including your IP address, browser type, device type, and operating system
- Usage data including pages visited, time on page, and referral source
- Cookie data as described in our Cookie Policy
3. How we use your data
We use your data for the following purposes:
- To deliver the free Reddit teardown you requested and to communicate with you about it
- To determine whether your category is a fit for our services
- To send you follow-up communications about our services if you have engaged with us (you can opt out at any time)
- To analyse how visitors use our website so we can improve it
- To comply with legal obligations
We do not sell your personal data to third parties. We do not use your data for automated decision-making or profiling.
4. Legal basis for processing
Under UK GDPR, we rely on the following legal bases:
- Legitimate interest: processing your teardown request, analysing website usage, and sending relevant follow-up communications to business contacts who have engaged with us
- Consent: where we use non-essential cookies on our website (see our Cookie Policy)
- Legal obligation: where we are required to retain data for legal or regulatory reasons
5. Who we share your data with
We may share your data with:
- Hosting and infrastructure providers who store our website and data (currently Netlify and Supabase)
- Email service providers who help us send communications
- Analytics providers who help us understand website usage
All third-party providers are contractually required to protect your data and process it only on our instructions. We do not transfer data outside the UK or EEA without appropriate safeguards in place.
6. How long we keep your data
We retain your teardown form data for up to 24 months after your last interaction with us. Website analytics data is retained in aggregate form indefinitely. You can request deletion of your data at any time by emailing harpal@blimpp.com.
7. Your rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Rectify inaccurate data
- Erase your data (the “right to be forgotten”)
- Restrict or object to our processing of your data
- Data portability — receive your data in a structured, commonly used format
- Withdraw consent where processing is based on consent
To exercise any of these rights, email harpal@blimpp.com. We will respond within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.
8. Changes to this policy
We may update this policy from time to time. Material changes will be posted on this page with an updated date. We encourage you to review this page periodically.